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You worked hard to get to become a Series A Startup. Take your SaaS product team structures from product-centric to a customer-centric approach. Learn why if you structure product teams around skills and not customers, you might actually create more distance between your customers and the work your team is doing.
In this Open Office Hours discussion, Andrew will dive deep into the ways applying a cross-functional team structure can keep your teams in alignment toward a common goal.
Learn how focusing on customers empowers your team to develop greater understanding, make faster decisions, and ultimately create a bigger impact.
00:00 - The Mindset for Scaling Product Teams
01:18 - Context Matters
02:37 - Marty Cagan Empowered Teams
10:52 - Product Team Structures
11:56 - Feature Teams vs Product Teams
15:28 - Customer Centricity Model
21:09 - Simon Sinek Start With Why
26:05 - Discovery and Delivery Model
49:50 - Closing Thoughts