video course

Ready to Scale

In this free video series, we share how the best SaaS startups gain traction faster than the rest of the market. Learn how to scale your product and teams with less friction.

Get serious about growth

Proven growth strategies for SaaS product teams

Focused on Series A startups and beyond

Learn to scale your startup with confidence

Empowering teams to learn, experiment, and ship faster

Watch the videos now

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Jon Kinney
Partner & CTO
Ryan Hatch
Head of Product Strategy & Innovation
Billy Sweetman
Head of Design
Andrew Verboncouer
Partner & CEO

What you'll learn



You have customers, have traction, and now you want to scale your startup. You might think that the learning's over and it's just time to execute - but nothing could be further from the truth.


Customer Segmentation and GTM Strategy

Learn about the importance of customer segmentation as you scale your SaaS startup. Understand how it creates a better go-to-market strategy and helps your team focus.


The Right Metrics

Which SaaS metrics matter the most? Learn where to dive into your product's user analytics to find bottlenecks. This will help you understand which metrics you need to improve to help your startup grow.


Empowered Teams

Startup and product growth leadership starts with you. Learn how to remove bottlenecks and make more progress by structuring your product teams for scale.


Continuous Discovery

Through continuous discovery, let's talk about using opportunity trees and rapid prototyping to continuously find ways to improve the metrics we believe will grow your product.


Continuous Delivery

Continuous delivery isn't just about shipping features. It's about learning and behavior change. Learn how to apply what you learned in the discovery phase by deploying pilots for testing with users before you implement it across your entire platform.

a software product team diagram
a photo of billy sweetman teaching a video course

Become a leader in growth

Scaling strategies for faster growth

Learn proven strategies to scale your product faster and gain traction in the market. Discover how successful SaaS startups overcome growth challenges and achieve accelerated expansion. This section covers practical insights to help you break through growth plateaus and drive success.

Empowering high-performing teams

Unlock the potential of your teams by empowering them to learn from customers, experiment, and ship faster. Explore effective team structuring and leadership techniques that create an agile and innovative environment. This section provides the keys to build high-performing teams that drive your startup's growth.

Confident scaling for series A startups

Tailored specifically for series A startups and beyond, this section equips founders and leadership with the tools needed to confidently navigate growth. From product development to team management, gain valuable insights to overcome challenges and achieve sustainable scaling.

a behind the scenes photo of the filming of the video course at Headway

Empower your teams to unlock product growth

Ready to learn how to scale your product and teams with less friction?
Watch our free video course to learn how.

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