Podcasts
Marketing
2 min
Using Positioning as a Differentiator When Competitors Have the Same Features
Robert Kaminski
Senior Product Strategist
Senior Product Strategist
Validate your idea through customer development and rapid prototyping
Keep tight feedback loops, measure customer behavior, and build the right product
Grow your product and sustain your business
Challenge the way you've always done it
A show where we go behind the scenes on what it really takes to bring a new product to market.
A podcast about the craft of creating software and effective development teams.
A podcast about building successful software. We provide actionable advice around product validation, execution, and promotion.
Insights & perspectives to help you navigate the ever changing seas.
3:00 pm
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Bring co-workers, friends, and anyone else you think would benefit from the community.
Listen in as Shashank Varma digs into his innovative work at Kohler, and shares the story behind their Innovation Accelerator.
How do you build an Innovation Culture and what does that process look like? What about measuring innovation success?
Ryan and Robert chat with Shashank Varma, an Innovation and Startup Consultant that helped launch the Innovation Accelerator at Kohler.
Learn about Shashank's background and how he got started in the business, his innovative work at Kohler, as well as his expertise in coaching startups, making innovation repeatable, design sprints, and more!
01:18 - Shashank Varma - Background
06:43 - Innovation Culture at Kohler
13:29 - What Did First Innovation Projects Look Like?
24:30 - Creating Innovation Process
26:35 - Developing Trust with Stakeholders
29:20 - Is There an Innovation Formula?
32:24 - Starting an Innovation Hub
34:54 - Guiding Innovation at Kohler
37:55 - Innovation Efficiency
41:50 - Resourcing and Silo Collaboration
44:21 - Measuring Innovation
48:15 - Shifting Into Problem Solving
50:22 - What Shashank is Working on Now
55:30 - Contact Shashank
Exploring Product is a product strategy podcast that shares actionable advice on creating incredible products, new ventures, and high-performing product teams. We share honest and fresh perspectives from the world's greatest minds in product discovery and corporate innovation.
Join us as we dive into venture creation, startups, prototyping, customer research, product innovation, product strategy, investment funding, and more!
Startup Founders + Entrepreneurs
Corporate Innovators
Product Leaders + Product Managers
UX + UI Designers
Anyone interested in getting into Venture and Product
Better Meetings and Improving the Remote Innovation Process - Douglas Ferguson of Voltage Control
Learning Loops & Product Innovation Ideas - Exploring Product
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