Validate your idea through customer development and rapid prototyping
Keep tight feedback loops, measure customer behavior, and build the right product
Grow your product and sustain your business
Challenge the way you've always done it
A show where we go behind the scenes on what it really takes to bring a new product to market.
A podcast about the craft of creating software and effective development teams.
A podcast about building successful software. We provide actionable advice around product validation, execution, and promotion.
Insights & perspectives to help you navigate the ever changing seas.
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Bring co-workers, friends, and anyone else you think would benefit from the community.
Learn how to capture the story of your target audience and the ways it can serve as a guide throughout your project's life cycle.
Improve the UX design process with design leadership, user story mapping, and startup storytelling. Whether you're launching a new product, a project manager, owner, or designer, this event is for you!
So you have a product idea...💡
And you've tested that idea. ✅
But how do you achieve team alignment? 🤔
Storytelling brings alignment to all members of a team by keeping the target audience and their problems as the primary focus for all decision-making throughout the product design and development process.
01:57 - What Makes a Good Story?
03:06 - How Can Story Create Alignment?
04:53 - Tell the User Story
06:18 - Building the Story
09:03 - Feedback Shapes the Story
09:55 - Story Provides Alignment
11:19 - Tips on Data Synthesis in Miro
14:43 - Story Steers the Ship
17:00 - Q&A
See an in-depth look into how we use this user experience design approach with our product teams, check out our video on prototypes and feedback loops.
Design Mood Boards - Find UI Inspiration for Your Next Project
Product Design and Development Process - Design Handoff Q&A
Free Design Systems Course - Creating, Documenting, and Managing Figma Design Systems
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