services

UX Audits

Differentiate your product with an exceptional user experience. Get an actionable plan to improve your product and get happier customers with our comprehensive UX Audit report.

Discover and fix key issues in your product

Give your team the upper hand with a complete understanding of the gaps in your product’s design and experience in every key area.

Better user experience

Happier customers create loyalty. Remove design related user experience issues to deliver a customer centric product.

Less design and technical debt

Tackle design debt, build features faster, and have a more consistent experience within your product.

Clear action plan

Within our UX Audit report, we’ll deliver a prioritized roadmap that can be completed by your team (or ours if needed).

Don’t abandon your customers with a sub-par experience

Our UX audit will help your team enhance the usability and appeal of your product.

Accessibility

Areas of your product that are difficult to navigate or out right inaccessible to your customers

Customer frustration

Frustrating flows and confusing navigation causing drop offs or abandonment.

Inconsistent visual style

Losing trust with your brand due to identity and behavior inconsistencies

Design and technical debt

Inconsistent components and patterns creating additional work and maintenance

Product reliability

Ineffective communication to your customers creating growing frustration

How do we approach UX audits?

Each of our service packages include some or all of the activities listed below.

Phase one

Deep Dive

We'll help you to discover and understand your product ecosystem through a comprehensive exploration of your business, users, and market landscape.

Onboarding session

Persona workshop and empathy mapping

Full product and system walkthrough

Customer journey review

User interview prep and planning

Business review

Current KPIs and product goal review

Analytics and user feedback review

Market and competitor analysis

Phase two

Product Analysis

Uncover insights and identify areas of improvement within your product's user experience and interface, ensuring accessibility, usability, and consistency.

Comprehensive product capture

Heuristic evaluation

In-depth accessibility review

Product map and navigation structure review

UX and UI product analysis

Design system or UI kit review and analysis

Phase three

Action Plan

Receive a comprehensive report with actionable recommendations and a strategic roadmap to guide the implementation of UX enhancements and achieve your product goals.

Full report walkthrough

Product roadmap with plan of execution

Key takeaways deep dive

Testing plan

Key customer insights

client testimonial
"I appreciate Headway's process the most. They are fiercely adherent to the plan and schedule. They were in constant communication with us to ensure the designs were meeting our requirements."

Kang Shen

Founder at TaskTag

How we can help improve your product's user experience

We’ve created three packages to get you started. Depending on product scope and scale we can customize these to fit your needs.

3-5 days*

Express

Ideal for small projects looking for a quick, high-level insight into their user experience and user interface.
Includes:
Report with priority areas for improvement
Brief audit of the overall user flow
Content assessment
Accessibility review
Compact competitor analysis
Presentation and discussion
Timeline of recommendations
Competitor analysis
Design system and UI kit recommendations
Level of effort and execution plan
2-3 weeks*

Comprehensive

Get to know your users and gaps in your product and actionable steps to get it fixed.
Includes:
User observation session
Business and persona review
Complete product audit
Complete design system and UI kit audit
UI/UX solution recommendations
Accessibility recommendations
UX pattern recommendations
Competitor analysis
Design system and UI kit recommendations
Level of effort and execution plan
4-6 weeks*

Premium

Get to know your competitors and your users and see how you compare. Find improvements in your design process and patterns used throughout your product.
Includes:
User observation session
Business and persona review
Complete product audit
Complete design system and UI kit audit
UI/UX solution recommendations
Accessibility recommendations
UX pattern recommendations
Competitor analysis
Design system and UI kit recommendations
Level of effort and execution plan

FAQs

What is a UX audit?

A UX (User Experience) audit is a comprehensive evaluation of a digital product, such as a website or application, to assess how well it meets the needs and expectations of its users. It involves a systematic review of various aspects of the user experience, aiming to identify strengths, weaknesses, and opportunities for improvement.

Why conduct a UX audit?

By pinpointing issues early on, a UX audit reduces the risk of redesigns, enhances user satisfaction, and ultimately contributes to higher conversion rates and customer retention. It provides actionable insights based on data-driven analysis, facilitating continuous improvement and ensuring the product remains in tune with evolving user expectations.

When should a person or team do a UX audit?

Perform a UX audit strategically at key points in your product's lifecycle. This includes pre-launch to catch usability issues, post-redesign for validation, and after gathering user feedback. Regular, periodic audits ensure ongoing alignment with user expectations. They can also be prompted by competitive updates or significant events like mergers and acquisitions. The goal is to consistently enhance the user experience and achieve business objectives.

Why outsource an audit?

External auditors bring fresh perspective on usability issues, accessibility concerns, and design inconsistencies that internal teams might overlook due to familiarity. Their objective perspective helps in providing honest and impartial feedback, leading to a more comprehensive understanding of the user experience.

What will I get at the end?

You can expect a comprehensive report that provides a detailed evaluation of your digital product's user experience.

The goal of a UX audit is to provide valuable insights and actionable recommendations to enhance the user experience of your digital product. This report serves as a roadmap for improvements, helping you prioritize changes that will have the most significant impact on user satisfaction and engagement.

Still have questions?

We understand that every person and problem is unique. What's on your mind?

Actionable UX audit kit

  • Guide with Checklist
  • UX Audit Template for Figma
  • UX Audit Report Template for Figma
  • Walkthrough Video
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